Queer Comrades, China's only independent long-running LGBT webcast, reports: "The Chinese edition of Sports Illustrated made sure that 2011 started off fabulously for China's LGBT community. The words 'Go Gays!' [同志，冲 啊] are on the cover of its 21 January edition, which includes a special report on international gay sports events. It's the first time a Chinese sports magazine pays full attention to world gay sports events and informs society about the relationship between LGBT and sports."
The video explains how what was originally meant to be a short report became a nine double-page story which includes a photo spread and interviews with five Chinese LGBTs who represented China at international sports events; and renowned sexologist and LGBT rights activist Prof. Li Yinhe; as well as a write-up about openly gay athletes.