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27 Feb 2003

New Mardi Gras Appoints Asian Media Partner

February 27, 2003 (Sydney, Australia) - New Mardi Gras has appointed Fridae.com, Asia's largest gay and lesbian website, as the Asian Media Partner of the Sydney Gay and Lesbian Mardi Gras for 2003.

"Fridae.com is no stranger to the Mardi Gras or Australia, the website was launched two years ago and they were a principal sponsor of the 2001 Sydney Gay and Lesbian Mardi Gras," said New Mardi Gras Co-Chair Michael Woodhouse.

Fridae.com's co-founder and Chief Operating Officer Dr Stuart Koe said he was proud to contribute to New Mardi Gras. "The pioneering efforts of Mardi Gras in achieving tolerance and diversity in Australia serve as a shining beacon for Asia's fledgling but rapidly growing and evolving gay and lesbian community," Dr Koe said.

"In many respects, Asia's community is just 'coming out', yet being home to some 3.6 billion people, the region represents tremendous potential. As the Asian media partner, we are uniquely capable of highlighting the excitement and significance of the world's largest gay event to thousands of our readers," Dr Koe said.

Issued by Fridae. com and New Mardi Gras

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