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21 May 2019

Hong Kong’s MTR Corp buckles under LGBT criticism and reverses ban on Cathay Pacific same-sex advertisement

Advertisement featuring same-sex couple will be displayed at MTR metro stations

Advertisement featuring same-sex couple will be displayed at MTR metro stations, and Hong Kong’s first openly gay lawmaker says pressure is now on the Airport Authority.
According to the South China Morning Post, Hong Kong’s railway operator has pulled a marketing U-turn, reversing its ban on a Cathay Pacific advertisement featuring a same-sex couple and allowing it to be displayed at metro stations across the city. In a response to the Post at 3am on Tuesday (21 May), the MTR Corporation’s advertising handler, French company JCDecaux, said the advert can now be displayed at MTR stations. The reversal came in the face of heated criticism of the ban, and less than 24 hours after the Post revealed that both the railway giant and 
Hong Kong International Airport had banned the advert because of its same-sex content.
To read more, click here! [ insert hyperlink on “here” to https://www.scmp.com/news/hong-kong/transport/article/3011055/hong-kongs-mtr-corp-buckles-under-lgbt-criticism-and?fbclid=IwAR3HP904Mp6xTODzVm3sYa4DLRL4znEhQecIvWm4qp20Zq1C-gYHFQCLOS4 ]

Advertisement featuring same-sex couple will be displayed at MTR metro stations, and Hong Kong’s first openly gay lawmaker says pressure is now on the Airport Authority.

According to the South China Morning Post, Hong Kong’s railway operator has pulled a marketing U-turn, reversing its ban on a Cathay Pacific advertisement featuring a same-sex couple and allowing it to be displayed at metro stations across the city. In a response to the Post at 3am on Tuesday (21 May), the MTR Corporation’s advertising handler, French company JCDecaux, said the advert can now be displayed at MTR stations. The reversal came in the face of heated criticism of the ban, and less than 24 hours after the Post revealed that both the railway giant and Hong Kong International Airport had banned the advert because of its same-sex content.

To read more, click here

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